An endorsement is when an organization or an individual agrees to promote a brand or an organization. This can either be in the form of payments or kind of sponsorships or may be by giving the name of someone famous so as to increase the sales or attract attention of the product. You can see that many sportsmen, film stars, etc endorse products or brands at a price. The endorsement letters are handed to such individuals or to the organizations so as to confirm them as the endorsees for a particular fixed period of time.
Writing an endorsement for a colleague or a co-worker or other acquaintance may seem a chore, nevertheless they will surely appreciate the effort you have put up in praising them. These letters have to be effusive and sincere. Hence, they require a special touch to make it best.
The endorsement may be to nominate your fellow colleague for an award. The endorsements are generally on the basis of specific details such as accomplishments and qualifications.
Some instructions you need to know before you endorse a colleague are listed below:
Tips for writing endorsement letters:
To understand how to write an endorsement letter for a colleague better, follow the correct format as given in the sample below.
Dear (Recipient's name), I wish to endorse (endorsee's name) who is a friend and a colleague for the last 15 years, for the employee of the year award. I have always found him/her as a dependable, punctual and efficient employee. He/she is excellent in whatever he works and tasks taken up. His/ her willingness to handle and take up tough projects and focusing on the completion has amazed everyone in the floor. He/she has excellent leadership qualities and is also extremely popular among his or her teammates. It also known that he/she solves conflicts with ease and handles situation tactfully without any problem. He/she works hard and always seen encouraging people to work hard and better along with him/her. This is the reason why I would strongly recommend his/her name for the "Employee of the year award." Thank you, Yours sincerely, (Your full name) |
Another sample for endorsement letter for a colleague is given below:
Dear (recipient's name), I am pleased to nominate (endorsee's name) as the Sales Executive Award. I have known him/her for the last 5 years and always found him/her dependable, efficient and unfailingly punctual. To be honest, I have never worked with a person who gives so much of attention to every detail he/she works on. Also, his/her willingness to work on difficult projects and tasks and see them completing has impressed everyone in the company over the years. His/her skills do not end with official work. He/she projects a warm, cheerful attitude to our clients. I have seen him/her resolving conflicts and handle many difficult situations for the last few years with remarkable patience and admirable tact. In the community where he/she lives, I have seen him/her going out of her way to help people organizing charity drives. She loves people; works hard and always lifts the spirits of those around her. I believe these are the characteristics and qualities represent all that is good for the company, and I am very glad to nominate (endorsee's name) for the honor of the Sales Executive Award. Thank you,
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These are some ways as to how you can write an endorsement letter for a colleague and what points you need to keep in mind while writing one.
Related Endorsement Letter
Sample Endorsement Letter for Scholarship