The boutique manager is an individual who is mainly responsible for taking care of the business of the boutique. He is one of the main personnel who plays an important part in bringing a growth in the business of any boutique. He strives to meet the business expectations by organizing outreach campaigns and cross merchandising crusades in an effective manner.
He has a significant role to play in motivating and sustaining a professional harmony among the staff members and regional employees. He shoulders the responsibility of making sure that the general operations of the boutique are executed in an efficient way. Besides, he also takes care of the management of the boutique functionality on a daily basis.
Responsibilities of a Boutique Manager
The boutique manager handles the job of successfully coordinating and supervising the every day functions of the boutique. He also manages the regular activities of the staff employees who are involved in the merchandising and marketing of the services and products. He is responsible for maintaining customer satisfaction for every service supplied by the boutique to the consumers.
He always ensures that the monthly sales targets and other business objectives are met with the help of the proper management and organization techniques. He looks for amplifying the product sales through various ways. He may hire employees that are capable of giving high performance even at pressure situations. He may even develop and extend the customer service provided to the potential customers or improve the image of the brand in the local market.
He maintains a timely interaction with the clients and establishes professional relationships with the new customers, so as to ensure a growth in the overall sales of the boutique. Moreover, he looks for opportunities for developing a potent formal relationship with the global and local corporate partners. For the purpose of perfecting the business opportunities, the boutique manager makes sure that there are sufficient monthly replenishments. He performs the duty of enforcing procedures that are dedicated for stock control. On the other hand, he is responsible for carrying out day-to-day stock takes.
He makes certain that the visual standards that depict the luxury branding of the products are provided with superior care and routine housekeeping procedures at all times. In addition to that, he enforces well-timed implementation of visual merchandising standards and surpasses every other expectation of the corporate office. He ensures an active coordination and enforcement of PR and advertizing initiatives, so as to increase the number of customers entering the boutique. He does this in coordination with the corporate offices.
He is also responsible for the submission and creation of reports of staff, financial, and commercial commission on a regular basis. He handles the responsibility of leading and guiding the boutique sales including the external sales through useful presentations and training programs. He looks after the development of client relationship and proper organization of client database.
The boutique manager performs other professional duties as well. He has to actively participate in the plans of action designed for the growth of the boutique and managing the future leading events and marketing trends. He organizes the consumer campaigns that include thorough management of the campaign equipment and agencies like services, catalogs, gifts, mails, etc. He is also required to achieve the campaign objectives to ensure the success of these campaigns.
He may even take care of the performance appraisals and recruitment of the employees on a half yearly or quarterly basis. He also prepares the progress reports of the employees for their performance evaluation.
Requirements of a Boutique Manager
The boutique manager should have sound knowledge about the computer applications that are commonly used, i.e. Microsoft Word, Microsoft Excel, Microsoft Outlook, etc. He should be willing to work for longer hours and even on weekends if required. Basically, he must demonstrate flexibility in his work agenda. He must possess the unique ability of recommending appropriate solutions during grave situations and be optimistic and energetic at all times.
He should have the will to excel over the challenges and obstacles that may arise during his work. Moreover, he should be able to manage the customers in an efficient manner by showcasing first class customer service. He should be capable of enforcing retail plans of action that are productive in nature within a fast paced atmosphere. He should be detail oriented and analytical enough to handle the operations of the boutique in a proficient way. He should have excellent oral and written communication skills along with good time management techniques.
He must be an experienced personnel belonging to the marketing and business management background. He should have a master's degree in Business Administration with a specialization in sales, accounting or marketing fields.
With boutique manager responsibilities, you can take a good stride forward in your job search process and make a beneficial difference in your career.