Brand Consultant Resume

Brand consultants help companies create brands for their products or services. They combine their marketing, business, and creative skills in analyzing, and evaluating brand performance. They have the tools to identify why a brand is not doing well in the market and design strategies to uplift it. Whether it is to introduce a new product or service, or revitalize old brand, these consultants pack many ideas and recommendations in their sleeves.

When calling a job application for a brand consultant position, employers expect a marketing genius with load of creativity and never give-up attitude. To qualify on employer's expectation, do your homework first on the types of products or services the company is expecting to launch or revive.

Brand Consultant Resume Example

Career Objective:

To obtain a brand consultant position at “Spark Advertising, Inc.,” and help companies in revitalizing old products or services, and launching new ones to create brands of them.

Summary of Skills:

• Experience in sales, advertising, and marketing all types of products
• Outstanding organizational, and time management skills
• Strong analytical and communication skills
• Deep knowledge of market trends and ability to survey for customer's feedback
• Ability to draft and work in budget for marketing a product and service
• Skilled in launching advertising campaign on digital platform and through exhibitions

Work Experience:

Brand Consultant
Dreamlane Advertising, Toledo, OH
November 2013 - Present

• Assisting clients in identifying reasons behind non-performance of products and services
• Analyzing, scrutinizing, and evaluating products and services and recommending subtle changes
• Drafting creative and strategic plans for re-launching or re-establishing old brands
• Identifying pros and cons of products and services and suggesting methods in minimizing them
• Liaising with marketing team, company directors, and employees
• Conducting extensive research on market trends, competitors' strategies, and adding value to brands
• Devising questionnaires for collecting feedback from customers

Brand Consultant
Crate Advertising, Toledo, OH
April 2012 - October 2013

• Gathered data, researched market, and identify target markets
• Assessed and drafted plans for meeting competition, market trends, and product values
• Written advertising copies and designed layouts for brochures and leaflets
• Built emotional relationships with customers and achieving branding success
• Evaluated and improved clients' products and services
• Built confidence and trust in public for purchasing products and clients

Education:

• Bachelor's Degree in Marketing
  Toledo University, Toledo, OH
  2011

Reference:

On request.