Social Media Marketing Manager Resume
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- Social Media Marketing Manager Resume
Social media is a powerful tool that helps in connecting with people, marketing, advertising, and generating sales and leads for businesses. Since it's not possible for business owners to dedicate time on social networks, they hire social media marketing managers. These professionals are best when it comes to improving online presence for businesses.
As social marketing plays an integral part in online marketing strategy, companies want you to be an exponent of social media tools. So when applying for a social media marketing manager job, your resume must show your expertise in planning marketing strategies, setting goals, tracking progress, utilizing company's and clients' money the right way to derive maximum return on investment. The resume must also include abilities like identifying target customers, developing brand, knowledge of visual content, and content management.
Social Media Marketing Manager Resume Sample
Richard J. Ryan
4124 Tree Top Lane
Trenton, NJ 08608
Phone: 609-989-6356
Email: rjryan@freemail.com
Job Objective:
Searching for a job as a Social Media Marketing Manager with “Ascent Services Group,” where my skills and experience in creating, maintaining, and growing organization's social media presence will result in promoting brand awareness, traffic, and sales.
Summary of Skills:
- Experience in designing and implementing social media marketing strategies for developing brand awareness, generating inbound traffic, and increasing customer engagement
- Experience with major social media platforms such as Facebook, Instagram, Yahoo, Twitter, Google+ and Pinterest
- Great communication and interpersonal skills to work effectively across multiple teams and with clients in an ambiguous, fast changing environment
- Strong understanding of current technologies and trends in social media
- Effective presentation and creative content writing skills to achieve marketing or branding goals through various social media platforms
- Basic knowledge of Google Analytics, HTML, Microsoft Word, Excel and Power Point
- Ability to set and execute goals under tight deadlines and also prioritize multiple tasks
Work Experience:
Social Media Marketing Manager
Cision, Trenton, NJ
February 2017 - Present
- Developing creative social media marketing strategies for promoting brand while driving new ideas and anticipating challenges
- Collecting customer data and social media interactions and visits, and using this information to create comprehensive reports and improving future marketing strategies and campaigns
- Providing guidance to social media marketing team on emerging social media trends, strategies and best practices
- Reporting weekly progress to clients and senior marketing management
- Expanding social media presence of organization into new social media platforms and also on existing platforms like Facebook, Twitter, Instagram,etc
- Creating and distributing engaging written content in the form of blog content or social media messages
Social Media Marketing Manager
ABC Company, Trenton, NJ
March 2015 – January 2017
- Improved on-line reputation of diverse clients from automobile, fashion, cosmetics, and consumer products field
- Handled content management, SEO practices, and cultivated leads and sales
- Ensured high-quality of content and visuals on social media sites
- Organized and conducted employee training and created published schedule
- Promoted content utilizing all social media platforms
- Prepared and presented on-line marketing plans to clients and incorporated their request
- Collaborated with creative team and developed engaging content and eye-catching layout
Social Media Marketing Manager
WalGreens, Chicago, IL
September 2013 – February 2015
- Actively and frequently generated strategic social media marketing plans for clients and also managed content on all major networks for more than 10 clients on monthly basis
- Prepared and delivered presentation to clients on improving online presence
- Created and distributed reports summarizing campaigns as well as monthly social media content performance, audience engagement and advertising efforts
- Kept current on industry changes and advised marketing team following current news and emerging trends
- Created consistent and relevant traffic from social networks to company's website and also managed efforts to build online reviews and reputation.
- Collected analytics report and tracked progress of online marketing campaigns
Social Media Intern
Presto Inc., Trenton, NJ
June 2011 – August 2013
- Identified suitable social media platform for marketing and advertising specific products
- Collected data on latest online trends and buying habits of people for developing marketing plans
- Written slogans and jingles for various products to be published on radio, TV, online, and offline media
- Edited and posted blogs and tracked traffic
- Scheduled and published social media posts and other events
- Built a strong community of over 6 millions readers through social media platforms
- Developed and grew online communities for generating sales and leads
Education:
- Bachelor's Degree in Marketing
Roosevelt University, Trenton, NJ
2012
Reference:
On request.